Get your customers involved in the BIG WIN WIN and you could win too!*

WIN BIG with Cadbury singles and duos. There’s £100k* available for retailers to win

The Big Win-Win campaign is back again, offering both retailers and their shoppers the chance to win huge cash prizes.

The Cadbury Big Win-Win on-and off-pack promotion will run from the now to mid-June, inviting consumers to nominate their local shop to give them a chance to win a generous cash prize to match their own. There are 70 prizes of £1,000, and another 60 prizes of £500 up for grabs for shoppers, and 130 retailers will be given the chance to win those prizes alongside their shoppers.

Entering couldn’t be easier – consumers simply purchase a participating Cadbury product and go to and enter their details and If they are a winner, they will be asked to nominate a local store to win too.

The promotion runs across Cadbury’s full Singles and Duo’s range, including both PMP and non-PMP formats. Special packs will be available across very top sellers, such as Cadbury Twirl, Cadbury Dairy Milk and Wispa in both PMP & non-PMP formats. The campaign will also be activated off-pack across Cadbury’s full singles and duos range.

So to help your customers get involved, stock the range and you could be a winner too!

*Terms and conditions apply