Seasonal Opportunities

MOTHER'S DAY

Create theatre in your store for Mother's Day by stocking a good range of gifts, including cards, to help entice customers to make all their purchases in your store!

Convenience shoppers buying confectionery for Mother's Day have a 74% higher basket spend than other shoppers¹

Recommendations

Build exciting displays of best selling products*
Boxed chocolate is the most popular format, so offer the classics²
Buying a meal is one of the main shopper missions for Mother's Day, so consider offering a Mother's Day meal deal³

^{* Where HFSS regulations apply, only non-HFSS products may be displayed in certain areas of the store}

^{¹ Lumina CTP w/e 01.03.22 and 08.03.22}

^{² Snackchat panel Mother's Day 2022}

^{³ Snackchat panel Mother's Day 2022}