OREO LAUNCHES LIMITED-EDITION CREME EGG FLAVOUR OREO COOKIES FOR EASTER

The world’s number one biscuit¹ brand, OREO, is launching a limited-edition OREO Creme Egg biscuit, which features the iconic flavour of Creme Egg in an additional layer of filling for the ultimate Easter-themed snack.

The seasonal OREO Creme Egg is set to drive category growth by maximising the Easter snacking occasion, carving out a niche space within biscuits. This delicious treat is designed to be shared by consumers with their family and friends.

OREO Creme Egg will be available until Easter 2026. The launch is being supported with in-store activations and a playful above-the-line campaign that is set to appear across OOH, Radio and organic social media.

Product information

Product name: OREO Creme Egg Flavour ATO: December 2025

Pack Size: 157g RRP: £1.50*

* Retailers are free to set their own prices

¹ Euromonitor Int. Ltd/Snacks 2026 ed – Sweet Biscuits Category definition, brand share 2025, Retail value sales.