Customer Service

Have a suggestion box to get feedback directly from your shoppers. Have some cards and pens always out to make it easy for the customer. If someone says something at the till or to staff you can then suggest they write it down

Offer added-value services that people can’t get locally to bring them into store; ask locals what they’d like to see in the area that would be useful to them

Set up a drive-through grocery pick-up point

If you’ve got the manpower have greeters at the front of store in busy times to help shoppers and contribute to security. They can also hand out baskets to encourage more spend

Keep a stack of baskets half-way around a store to encourage extra purchases and make shoppers’ experience easier

Have a pot of small change by the till, so people can use if they are a few pence short for a product

Make a “lucky dip” bin at the till, for when customers can’t decide what treat to buy. It could include some discounted products as an incentive!

Keep dog treats at the till for fourlegged customers

Encourage staff members to taste, sample or use products so they can upsell and make recommendations to shoppers