One of the biggest food categories with shoppers driving spend³
Cheese
Good to Know
For the grab and eat mission
Generally Single SKUs for immediate consumption
Products categorise into: For families, for adults and snacking kits
Snacking accounts for 45% of value sales¹
RRPs are recommendations only. Retailers are free to set their own prices. Non price marked packs available.
Market Top Sellers2
“33% OF SHOPPERS SAY CONFECTIONERY IS
THE REASON THEY ARE IN STORE⁴“
Advice
Are you making the most of the Duos opportunity¹?
Get to know the Duo shopper.
Sales of Duos are increasing so be sure to stock the best sellers.²
1 Nielsen, total market, value sales, 52 weeks w/e 1.1.22
2 Nielsen, Total Market, Total Convenience - Total Processed Cheese by Sub Segment, Value Sales, 52 w/23/04/22
3 Nielsen , I&S , Value sales MAT 25.05.2024, combined rankings