Healthier*, Sweet & Savoury, for Top-up and On The Go shoppers
Good to Know
Singles make up a third of the confectionery market and are highly impulsive1
Consider singles as a ‘Food to Go’ offer and place them near other ‘Food to Go’ products and as well as on the confectionery fixture2
Shoppers tend to be younger and have a higher basket spend, so stock the latest products
Chocolate singles account for 56% of value sales of all singles1
RRPs are recommendations only. Retailers are free to set their own prices. Non price marked packs available. Products appear in priority order.
Market Top Sellers3
“33% OF SHOPPERS SAY CONFECTIONERY IS
THE REASON THEY ARE IN STORE⁴“
Advice
Are you making the most of the Duos opportunity¹?
Get to know the Duo shopper.
Sales of Duos are increasing so be sure to stock the best sellers.²
1 Nielsen , I&S , Value sales MAT 25.05.2024, combined rankings
2 Where stores must comply with HFSS only non -HFSS lines can be displayed in certain area of stores to meet with regulations
3 Nielsen Indies and Symbols, Combine Rankings 52wks we 18/06/2023
4 Lumina 2022